Partnerships for Progress

Elevating Chiropractic

Running a successful association is all about delivering more.

membership value

You’re fighting to attract and retain members. Continuing education is one way you do it. But it’s been focused traditionally on technical skills. What’s missing are business skills.

Are you helping your members
do business better?


You’re forging essential partnerships with other professionals. Working seamlessly with different medical specialties – pain, ortho, and neuro – is the future of chiropractic. Particularly in personal injury where chiropractic is well positioned to lead healthcare teams.



Are you helping your members create those opportunities?



You’re promoting and defending the interests of the profession and your members. Pushing for fair reimbursements and better patient protections, and helping them comply with new government regulations is part of the job. It requires leadership.

Are you helping your members
be their own best advocates?


We can make more…Easier. 

Let's Partner!

Why Personal Injury?

  1. Chiropractic is the #1 lead medical specialty in personal injury. And it puts chiropractors at the head of the patient’s multi-disciplinary healthcare team.
  2. Chiropractic is often the public’s first connection with chiropractic. And it’s an ideal way to transition patients from short-term injury recovery to long-term wellness care.
  3. Chiropractic pays better than cash or insurance – even in a recession. And it can become the provider’s most profitable business segment.


Medical providers have rarely been taught how to run a medical practice or a PI segment. And it’s shortchanging their financial future.

We can help fix that. 

Let's Partner!

Why PI Made Easy?

PI Made Easy is an education, coaching, training and mentoring company. During the past decade, we’ve helped hundreds of providers win millions in higher recoveries in thousands of personal injury cases.

The reason for that success is simple.  We skip theory.  We deliver real life.

Our programming is based on more than 30 years of hands-on experience in:

• Personal injury litigation

• Medical lien law

• Contract development and negotiations

• Dispute resolution and risk management

• Business management and operational efficiency

Put our experience to work for you. 

Let's Partner!

The No Surprises Act: A Real-life Case Study

Are your members part of the 80%?

Virtually every medical provider must comply with the No Surprises Act’s strict regulatory mandates. Yet, less than 20% of them understand how significantly the law, which bans balance billing and surprise medical bills, affects their medical practices.

With legal enforcement starting in January 2023, violating the law will hurt even more:

  • Government fines of up to $10,000
  • Patient disputes that can eliminate entire patient bills
  • Misuse and abuse of the law by some patients and attorneys


Non-compliance is a cost your members most likely can’t afford.  But the NSA is also an opportunity they can’t afford to miss.

Saturday, December 10,2022

12 PM ET  /  9 AM PT

Violating the No Surprises Act (NSA) can be a big mistake. But complying with it the right way can yield big results.


Our four-hour boot camp will teach your members about both. Partner with us for member discounts to webinars and workshops.

January 1, 2023 

The NSA Gets Real

The Benefits of Partnership

Here’s how PI Made Easy makes more, easier.

  • Customized virtual educational programming, including deep-dive webinars, workshops, and boot camps focusing on key issues like the NSA
  • Turn-key marketing tools and resources
  • Educational content for your association’s member publications
  • Continuing education presentations at conferences and annual meetings
  • “Ask Mike Anything” online Q&As featuring top-tier experts

Helping you. 

Helping your members.

When your members succeed, you succeed

  • Here’s what a successful partnership looks like for your members
  • They’re running a more profitable practice despite rising healthcare costs and shrinking reimbursements
  • They’re easily out-negotiating PI attorneys who fight for a living
  • They’re treating more patients, with even better patient outcomes
  • They have the tools and training to pursue new growth opportunities, including PI and the No Surprises Act
  • They’re smarter about protecting and enforcing their legal rights

Meet Michael Coates

Association Partners

  • Florida Chiropractic Association (FCA) – The No Surprises Act (CE course). The National 2022. FCA South East 2022. North West 2022.
  • California Chiropractic Association (CalChiro) – Presenter. Statewide medical lien recovery workshop series, annual conference CE classes, PI Task Force certification program.
  • Arizona Association of Chiropractic – AAC Journal. “Just Say ‘No’… The Difference Between Settling and Winning in Personal Injury” December 2020.